Be Kind Always—It’s Not Hard
The challenge encourages children and adults to practice simple acts of kindness at school, at home, in sports, and throughout the community.
Kindness is a child-safety skill
Kindness strengthens belonging. When children feel seen, respected, and included, they are better able to ask for help and look out for one another.

The challenge encourages children and adults to practice simple acts of kindness at school, at home, in sports, and throughout the community.
Invite children to notice who needs encouragement, include someone who feels left out, and pass a kind act on to someone else.
Our shared responsibility